Copywriting

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Copywriting 2017-06-28T14:38:49+00:00

Copywriting is the act of writing text for advertising or other forms of marketing. The product, called copy, is written content that aims to persuade a person or group to take a particular action. Copy can be produced in various forms, such as direct mail, websites, brochures and more.

“Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read.”

Leo Burnett, American advertising executive and the founder of Leo Burnett Company Inc.

Ok, let’s keep this simple.

Good copywriting is essential.

It can make a huge difference to your business. It can help create more leads. It can result in more sales. It can improve your reputation. It can bring more visitors to your website.

It can make you look good.

This is where I come in.

I will produce clear, concise and engaging copy using language that’s easy to understand. No jargon, no flannel, no hype – just simple words designed to get people to do what you want.

Here are just a few things I can help you with:

  • Advertisements
  • Blog posts
  • Brochure content
  • Direct mail/email
  • Leaflet content
  • Newsletters
  • Press releases
  • Scripts
  • Website content
  • Welcome packs

So if you spend too much time staring at a blank screen as you struggle to find the right words to make an impact, get in touch and let me help.

Email: paul@thesparepen.com

Tel: 07816 874698